Yahoo Brand Color
The official Yahoo brand color is #410093. Use this exact color code to maintain brand consistency across your designs, websites, and marketing materials.
Yahoo Color Values
HEX
#410093
RGB
65, 0, 147
HSL
267, 100%, 29%
Yahoo Tints & Shades
A range of lighter tints and darker shades derived from the Yahoo base color.
Tint 50%
#F1E5FF
Tint 40%
#CDA3FF
Tint 30%
#A861FF
Tint 20%
#811AFF
Tint 10%
#6000D6
Base
#410093
Shade 10%
#37007A
Shade 20%
#2C0061
Shade 30%
#22004D
Shade 40%
#170033
Shade 50%
#0B001A
Contrast & Accessibility
Contrast ratio: 12.76:1
Contrast ratio: 1.65:1
Frequently Asked Questions
What is the official Yahoo color?▾
The official Yahoo brand color is #410093. In RGB this is rgb(65, 0, 147), and in HSL it is hsl(267, 100%, 29%).
What is the Yahoo hex code?▾
The Yahoo hex color code is #410093. You can use this value directly in CSS, design tools like Figma or Sketch, and any application that accepts hex color codes.
Is the Yahoo color accessible?▾
Against white, the Yahoo color has a contrast ratio of 12.76:1 (passes WCAG AA). Against black, it has 1.65:1 (fails WCAG AA). White text on this color is accessible.